What is Number of Internal Links Pointing to Page? How to optimise this in SEO?
When a webpage contains links that point to another web page on the same site, we call them internal links. The count of these links is an important factor that you cannot ignore in SEO. Here in this article we will look at the details of the number of internal links, their importance in SEO and how to optimise them.
What is Number of Internal Links Pointing to Page? How To Optimise This In SEO?
Number of internal links pointing to a page is the measure of the count of internal links that are present on one web page of a website that are pointing to either the same web page or another web page of the similar website. The web page that has a number of valuable, reliable and easy to navigate internal links is considered better for ranking in the eyes of search engines.
Remember not to add more than required internal links in a web page as it may affect the impact of original content. Also, not to skip them at all. You just cannot ignore the importance of internal links in SEO.
It not only aids in website navigation and understanding the content more appropriately but also assists in creating information hierarchy and increasing ranking power. Those pages that have a higher number of high quality internal links pointing to the page, boost users’ engagement and provide search engines with signals about the value and credibility of the website.
This ultimately boosts the ranking potential and leads to better SEO performance of a website. Let’s talk about how to optimise the number of internal links pointing to a page in SEO.
How To Optimise The Number Of Internal Links Pointing To A Page?
Easy to Navigate
The presence of high quality,well structured and strategic internal links on a web page, improves the navigation on a website. This makes it convenient for readers to look for the content that they need.
This not only increases the user engagement and time on site but also minimises the bounce rate. Both of these contribute significantly in search engine ranking.
Page Authority
It has been noticed that page authority increases with increase in the number of internal links pointing to the page. This is because internal links distribute the page authority throughout your website. With more internal links, your page authority increases, ultimately boosting the chance of getting ranked higher and better in search engine ranking.
Keeping in mind the importance of the number of internal links pointing to the page you have to make sure to incorporate more internal links to make your website better in search engine ranking and to increase its visibility. Well, according to the result of a research conducted recently, the number of internal links pointing to a page and search engine ranking position, both have positive correlation with each other.
FAQs
Conclusion
The importance of internal links pointing to a page cannot be neglected. This is because they not only contribute in helping search engines understand your content in depth and relevancy but also contribute significantly in making your content valuable and increasing link equity that benefits the website SEO positively. Make sure to focus on the above article that tells about what is the number of internal links pointing to a page and how to optimise them for SEO.