What is the Number of Outbound Links? How to optimise this in SEO?

The count of outbound links present in your content significantly affects search engine ranking. Number of outbound links is another major ranking factor on your web page that takes the readers to other websites or other content for further information. Here in this article we will look at what is the number of outbound links…

What is Syndicated Content? How to optimise this in SEO?

Publishing the same content again is called content syndication. It could be an article, a video, or could be an infographic that is republished on one or more websites to increase visibility.  Syndicated content is different from duplicate content because it is republished after taking permission from the original author. Here in this article we…

What are Historical Page Updates? How to optimise this in SEO?

The quality, frequency and relevance of the content amendments that are made on a website over a certain period of time is called a historical page update. Search engines consider the content more important if it has been refreshed and updated. Let us put light on what historical page updates are and how to optimise…

What is Latent Semantic Indexing Keywords in Content (LSI)? How to optimise this in SEO?

Those words or phrases present in a content that are related to the main keyword are termed to be Latent Semantic Indexing LSI keywords. When you add these LSI keywords in your content, search engines understand your content intent and context in a better, more understandable way, ultimately enhancing SEO performance of your website. Here…

What is Google Hummingbird? How to optimise this in SEO?

Google implemented an algorithm update in 2013 with the name of Hummingbird. Hummingbird is basically the code name of the algorithm update, the sole purpose of which is to improve relevance and precision of the search results. Here in this article we will look at what Google Hummingbird is and how to optimise this in…

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